In the last two weeks, I have had a lot of communication with the entire team at Moskito and especially with my real estate team. I imagine the questions I received from the team are the same questions business owners are answering in other industries.
People wonder “What do we do? What do we say? What is going to happen?”
At Moskito, we communicated our position to our clients and friends in mid-March, where we confirmed our solidarity and support and made it known to everyone that the safety of our collaborators, clients, and suppliers are of the utmost priority in the face of this pandemic. At the same time, the reality is that we are real estate advisers and as such, a type of financial advisor. Not only that, but we are also an important link in the economy related to the tourism and real estate industry, a channel of communication between those who depend on selling real estate and those who seek to invest in it.
We have witnessed natural disasters, economic crisis, and other epidemics, and we have learned to understand how the markets behave in situations like these. We have already seen how a crisis can cause fluctuation in the real estate markets but also how they recover. Let’s not forget, that we are talking in particular about the most important tourist destination in the country of Mexico and one of the most important in the world.
We can freeze, be empathetic, fearful, and do nothing, or we can be cautious but active, positive, and supportive, both to those who need to keep moving inventory and those who can and know how to read opportunities. It becomes our duty to take advantage of the knowledge and experience we have in the area to advise and share key information, developing strategies that allow our clients to have certainty, and bet on the medium and long term.
Fortunately, in the Riviera Maya, we continue to see an important segmentation of the touristic, residential, and commercial real estate niches and there will continue to be products of great interest that support rapid recovery and offer an interesting return on investment.
I remember in 2009 I was asked to write an analysis of the real estate market in the Riviera Maya for a magazine. The title was “A Market of Opportunities”. I also remember witnessing how many people had great success just a few years later, after investing in during the time when most did not even consider investment an option.
Something to reflect on in these uncertain times, I am sure that in a few months, this time will remain a memory and it will simply have been yet another historic moment.